Pearl Protocol Brand Identity
Pearl Protocol represents the future of privacy-preserving AI collaboration. Our brand embodies trust, innovation, and decentralization in the federated learning space.
Logo
Circular white background with black "P"
Colors
Blue to purple gradient accent
Typography
Clean, modern sans-serif
Brand Voice & Messaging
Brand Attributes
- • Trustworthy: Privacy-first approach
- • Innovative: Cutting-edge federated learning
- • Transparent: Open-source and decentralized
- • Collaborative: Community-driven development
- • Empowering: Democratizing AI development
Tone of Voice
- • Professional yet approachable
- • Technical but accessible
- • Confident without being arrogant
- • Educational and informative
- • Forward-thinking and optimistic
Key Messages
Primary Tagline
"Build, Train, and Govern AI Models Together"
Core Value Propositions
- • Privacy-preserving federated learning platform
- • Fair compensation for AI model contributors
- • Decentralized ownership and governance
- • Blockchain-based transparency and trust
Usage Guidelines
✅ Approved Usage
- • Educational content about federated learning
- • Community discussions and tutorials
- • Academic research citations
- • Developer tool integrations
- • News and press coverage
❌ Prohibited Usage
- • Commercial use without permission
- • Modification of logo or brand marks
- • Association with harmful or illegal activities
- • Misleading representation of affiliation
- • Use in competitive or disparaging contexts
Brand Assets
Download official Pearl Protocol brand assets for approved usage. All assets are provided under specific licensing terms.
🎨 Color Palette
Pearl Protocol's color system reflects trust, innovation, and the premium nature of federated learning technology.
Primary Colors
Pearl White
#FFFFFF
RGB(255, 255, 255)
Primary text • Logo backgrounds
Deep Black
#000000
RGB(0, 0, 0)
Backgrounds • Logo text
Pearl Gradient
#3B82F6 → #9333EA
Blue 500 → Purple 600
Accents • CTAs • Highlights
Secondary Colors
Blue 500
#3B82F6
Links • Info
Purple 600
#9333EA
Premium • AI
Green 500
#10B981
Success • Growth
Orange 500
#F59E0B
Warning • Energy
Red 500
#EF4444
Error • Critical
Yellow 500
#EAB308
Caution • Highlight
Neutral Grays
Gray 900
#111827
Dark surfaces
Gray 800
#1F2937
Cards • Panels
Gray 700
#374151
Borders • Dividers
Gray 500
#6B7280
Disabled • Muted
Gray 300
#D1D5DB
Light text
Gray 100
#F3F4F6
Light surfaces
Color Usage Examples
Interactive Elements
Status Indicators
Brand Partnership Inquiries
Interested in partnering with Pearl or need custom brand usage permissions?